Our Story

Discover the Magic Behind Klarborg: A Tale of Tradition, Family, and Joy

Spreading Happiness Since 1986

Klarborg was born from a deep love for Danish folklore and the simple joys of life. Founded by artist Etly Klarborg, our brand has been spreading happiness and the cozy spirit of hygge for over three decades. What started in a small workshop has grown into a beloved tradition, with our whimsical elfs bringing warmth and cheer to homes across the world.

Crafted with Love, Inspired by Life

Every Klarborg elf is a labor of love, handcrafted and hand-painted with care. Etly draws inspiration from everyday moments and the people she encounters, infusing each character with personality and charm. From the initial sketch to the final brushstroke, the creation process is a heartfelt journey that makes each elf truly special.

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Tradition Meets Whimsy

Klarborg elfs are deeply rooted in Danish Christmas traditions, bringing a touch of whimsy to the holiday season. These figurines are more than just decorations; they are carriers of stories, memories, and the spirit of hygge. Whether you’re continuing a family tradition or starting a new one, Klarborg elfs are cherished by generations.

Join the Klarborg Family

Klarborg has built a vibrant community of collectors who share a love for our enchanting characters. Whether you’re a long-time fan or discovering Klarborg for the first time, there’s a place for you in our family. Join us on this magical journey and create memories that will last a lifetime. Let’s bring the joy of Klarborg into your home.

Etly Klarborg

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Her Design Process

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Our Klarborg Universe

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